Sponsored Posts
Get your brand inside editorial content with a Sponsored Post. All Sponsored Posts are clearly marked as “Sponsored” and are a great way to get exposure between our regular posts.
Sponsored Posts are written in collaboration with our editorial team. Limited availability.
Pricing:
$250 each for most WhyGo travel guide sites (20% discount for orders of 3+ sponsored posts = $200 each)
$400 each for WhyGo Amsterdam, Bali, Business Travel, France, Italy, Paris (20% discount for orders of 3+ sponsored posts = $320 each)
$1,500 for BootsnAll.com
Sponsored Posts: FAQ
Q: Who writes the post?
A: The draft of the Sponsored Post is written by the advertiser and edited by our team — to keep with the writing style of BootsnAll sites. All Sponsored Posts are identified as such in the title.
Q: How long does the post stay on the site?
A: The post and links are guaranteed for 6 months.
Q: Is the post featured on the homepage for a certain amount of time?
A: It depends on how much content the individual site publishes. For some sites it would be in the “Recent Articles” section for a week, while others might be on the homepage for a few weeks.
Q: Are there companies that you don’t accept Sponsored Posts from?
A: We look for advertisers that are relevant and interesting to our readers, so if we feel an advertiser isn’t a good fit for a specific site, then we will either suggest a different advertising option or won’t accept the Sponsored Post.
Q: Will you promote my post on social media?
A: Yes, your Sponsored Post will be promoted via Twitter and Facebook, just like the rest of the writer’s posts.
Q: How many pageviews will my Sponsored Post get?
A: The amount of pageviews is dependent on both the individual site’s traffic and the type of post. For example, a Sponsored Post that is simply a description of your company would not get as much traffic. Please keep in mind what is relevant and interesting to our readers when considering a Sponsored Post.
Q: How many links do I get?
A: Sponsored Posts receive two links: one link in the introduction for the company name (ie “This post is brought to you by XYZ Company…”), and then one more link in the content of the piece with the anchor text of your choice.
Q: Can I buy a text link on your site or sponsor an existing page?
A: No.
Q: Do you offer a discount if I buy multiple Sponsored Posts?
A: Yes, on some of our network sites. See prices above.
